1 result for tag: NBA 2K12

NBA 2K12 Q&A: Producer on the inclusion of the 2001-02 Kings, the game’s historical focus and more

Yesterday was a bittersweet day for some NBA fans.  The league and players union didn't reach a new Collective Bargaining Agreement and the start of the 2011-12 season is in jeopardy.  But, it also marked the release of NBA 2K12, the 13th edition of 2K Sports' long-running basketball franchise. With the league locked out and the city still fighting to build a new arena, the mood around Cowbell this offseason has often been serious.  So I decided to lighten things up a bit by catching up yesterday with Erick Boenisch, a producer of NBA 2K12.

NBA 2K11 was centered around Michael Jordan and most video game critics were calling it the greatest basketball simulation ever.  So with such a high standard set, how did the development crew think about topping last year's edition? Well exactly one year ago today (October 4th), I was on this call with someone else and they were asking me "2K11 - greatest game ever.   Jordan Challenges - love it.  How will you ever top yourselves?"  And here we are fast forward one year, and we have NBA 2K12 with the NBA's Greatest featuring who we think are the 15 greatest and most influential players in NBA history. It's a credit to this team, the development team we have here, and just what kind of creative minds we have and really tapping into the NBA and the NBA's history in regards to just developing a product that our consumers are really interested in.  I think with NBA 2K12 over 2K11, we've really improved the game in just about every area possible from adding this NBA's Greatest to My Player Mode improvements to gameplay improvements.  It's spreads all boundaries of the game.  2K12 is a pretty phenomenal accomplishment here. Last year and this year's editions of the NBA 2K have revolved around the league's rich history.  Why that approach? I think historical players in the NBA, and this may just be me being a huge NBA fan - more so than any other sport, but I feel like today's youth can relate to them better than perhaps stars in other sports.  I think when you think of guys like Michael Jordan and Magic Johnson and Larry Bird and on down the line, those players still have a lot of cultural relevance in today's NBA.  But when you start looking at baseball and you start looking back to the Hank Aarons and the Reggie Jacksons - the Jim Browns in football, I don't feel there's that connection between today's youth and those older players.  And I think their relevance is a stark contrast in the NBA where people are still hungry for the content of these classic players and we really struck on delivering that to our fans. It's not so much about just getting them in the game - it's about positioning them in a way that's fun and educational for our users.  And that's kind of what we did with the NBA's Greatest this year in regards to having very specific commentary about the players where we tell their histories and stories, to presentational elements where we have, like that Bill Russell game (which is played) in black and white.  Just a really unique way we can kind of bring basically the NBA's history.  It's so rich.  Just in the last 45 years, it's gone from pretty much nothing to the number two sport in America.  And it's a great opportunity for us to tell that history of the NBA and tell our younger audience kind of where basketball came from and they can kind of see obviously where it is today.  It's been educational for even us as well. ... More