Cowbell Kingdom Podcast Ep 108: Marketing the Sacramento Kings

by Jonathan Santiago & James Ham

Jimmer Fredette looks to drive past Mario Chalmers of the Miami Heat. (Photo: Steven Chea)

After years of losing, the Sacramento Kings have lost a lot of their luster in terms of NBA marketability.  With a new regime in place, hope seems to be on the horizon.  But in the interim, what can the Kings do to get fans fascinated with their players again while making their transition?  We discuss that and other Kings related news on this week’s Cowbell Kingdom Podcast.


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Music Credit: Ronald Jenkees – Guitar Sound

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About: Cowbell Kingdom Podcast

The Cowbell Kingdom Podcast brings commentary, analysis and interviews focused on Sacramento Kings and NBA discussion. Tune in every Friday for a new episode.